YouTube Expands Advertiser Access to 15-Second Non-Skippable Ads

Advertisers on Google Ads have historically had a few main video format options when launching auction-based YouTube campaigns:

  • Skippable TrueView in-stream ads: These appear before, during, or after YouTube videos. The advertiser pays if the user interacts with the video, watches 30 seconds of it, or watches the entire video ad (if it’s shorter than 30 seconds).
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The post YouTube Expands Advertiser Access to 15-Second Non-Skippable Ads appeared first on Seer Interactive.

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